ANWB HomepageANWB's mission and ambition
It is our mission to help everyone on their way careless and joyfully in a sustainable environment. Based on this mission and ambition, ANWB Innovation has its own strategic innovation priorities.
Energy
The electrification of our vehicles and homes is in full swing. However, as ANWB we believe we are still far from achieving smart energy solutions that are feasible, affordable, and accessible to everyone. ANWB aims to make a difference here: making the switch to electric driving easier and keeping electricity—both related and unrelated to cars—sustainable and affordable.
Health
ANWB wants to make it possible for everyone to continue enjoying outings, fitting within a sustainable and inclusive society. We see that our healthcare system is under pressure due to increasing demand and insufficient supply. In the field of health, we also want to support and protect our members by keeping necessary assistance accessible, reachable, available, and affordable. We seek proven solutions and partners with whom we can join forces, helping our members stay healthy or recover, so they can continue to enjoy their (necessary) out and abouts.
Insurance
We rather help than insure. By focusing on prevention rather than insurance as a last resort, when it is too late. At home or en route. Technology can make an important contribution to this, both in identifying and analyzing risks and in repairing or compensating damage as quickly as possible. The sharing economy also challenges us. Insurance is increasingly becoming part of propositions, products and services in that business model.
Mobility
We aim to expand from roadside assistance to comprehensive mobility by keeping mobility affordable for our members. Additionally, we support them in transitioning to sustainable forms of mobility that are affordable and accessible to everyone. We achieve this by offering relevant and distinctive products and services, enabling our members to travel worry-free and rely on us if something happens on the road. Naturally, we strive to prevent such incidents as much as possible by working smarter, providing on-site assistance, and utilizing available data.
Tourism and recreation
ANWB as starting point for all outings, day trips and holidays. We want to make going on holidays and getting out and about for all possible Dutch people as fun and enjoyable as possible. We would like to be everyone`s personal guide. The ideal travel buddy that you can always rely on – no matter what!